In general, W. P. Carey marketing and communications content follows guidelines from The Associated Press Stylebook and ASU Brand Guide. Frequently used entries from and exceptions to both guides are outlined in the lexicon, though not always noted as such. The lexicon also contains the definitions and preferred spelling and usage of terminology specific to our school and its offerings.

Our lexicon is organized like a dictionary, appearing in alphabetical order by default. Some entries simply give you our preferred spelling, hyphenation, or capitalization of a word, whereas others explain rules of usage. Click on any of the bold, maroon links to view individual entries with related information. You’ll also find topics at the bottom of each entry, which you can use to view all lexicon content of relevance to a specific area (e.g., capitalization, formatting).

 
 
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Last updated: December 6, 2016

"A" Mountain

Tempe Butte is the official name of an andesite butte of volcanic origin, located partially on Arizona State University’s Tempe campus in Tempe, Arizona. Marking Sun Devil territory, the present “A” stands 60 feet tall and was built of reinforced steel and concrete in 1955.

Marking the beginning of a new school year, whitewashing the “A” is a freshman tradition at ASU.


Topics: names places
Last updated: December 28, 2016

100% online

Exception to general percent rules. Use the percent sign when describing W. P. Carey programs delivered 100% online.


Last updated: December 6, 2016

24/7


Topics: numerals
Last updated: December 7, 2016

a total of

Avoid this unnecessary phrase.


Topics: word choice
Last updated: January 23, 2017

abbreviations, acronyms

Any shortened form of a word or phrase. Use periods in most two-letter abbreviations; undergraduate degrees are an exception to this rule (e.g., BS, BA). Refer to the ASU Brand Guide for official abbreviations of university campuses, colleges, and offices.

In general, avoid using abbreviations or acronyms on first reference unless readily understood by your audience.

W. P. Carey acronyms may be used to shorten the names of academic degrees, research units, and other groups and events as needed. For content facing external audiences, always spell out an acronym on first reference, followed by its abbreviated form within parentheses. Building codes are not acronyms, and as such follow separate rules.

Please note that use of the acronym WPC always requires approval.

Official names and corresponding acronyms specific to the W. P. Carey School include the following:

Academic Degrees, Programs

  • Bachelor of Arts (BA)
  • Bachelor of Science (BS)
  • Executive MBA (EMBA)*
  • Master of Accountancy (MACC)
  • Master of Business Administration (MBA)*
  • Master of Science in Business Analytics (MS‑BA)**
  • Master of Science in Finance (MS‑FIN)**
  • Master of Science in Global Logistics (MS‑GL)**
  • Master of Science in Information Management (MSIM)
  • Master of Science in Management (MiM)***
  • Master of Real Estate Development (MRED)
  • Master of Taxation (MTax)***

Research Units

  • Center for Services Leadership (CSL)
  • Center for the Advanced Study in Economic Efficiency (CASEE)
  • Center for Environmental Economics and Sustainability Policy (CEESP)
  • Complex Adaptive Supply Networks Research Accelerator (CASN‑RA)**
  • Health Sector Supply Chain Research Consortium (HSRC‑ASU)**

Groups, Events, and Other

  • Business Career Center (BCC)
  • Department of Information Systems Club (DISC)
  • Economic Club of Phoenix (ECP)
  • Graduate Career Center (GCC)
  • Hispanic Business Alumni (HBA)
  • Investment Banking Industry Scholars (IBIS)
  • Young Women in Business (YWiB)***

*MBA programs are an exception to the rules. The acronym MBA stands on its own in first reference to Master of Business Administration, and need not be explained in marketing and communications content. The terms Executive MBA and EMBA should also stand alone — there is no need to put EMBA in parentheses following Executive MBA. In situations where an audience may not know what EMBA stands for, avoid use of the acronym altogether.

**Use a nonbreaking hyphen on all references, for the hyphenated acronyms above.

***Please note the appropriate capitalization and formatting of these acronym forms.


Last updated: December 28, 2016

academic degrees, programs

For general information, use forms such as bachelor’s degree, master’s degree, and doctoral degree. Do not capitalize the common forms (bachelor’s, master’s, doctoral) unless they appear at the beginning of a sentence.

While the MBA and PhD are degrees, it’s redundant to use both in most cases.

Omit periods in degree abbreviations (e.g., BA, BS, MBA, PhD).

The W. P. Carey School offers 30+ business degree programs for undergraduate students. See bachelor’s, bachelor’s degree, business degree.

W. P. Carey offers eight specialized master’s degrees, some in multiple formats. See master’s, master’s degree.

There are numerous ways to get your W. P. Carey MBA. See MBA.

The W. P. Carey School also offers doctoral degrees through each of its academic departments. See doctoral degree, doctorate, PhD.


Last updated: February 1, 2017

academic departments

The official names of departments and schools within the W. P. Carey School of Business are as follows:

*In references to the Morrison School of Agribusiness, its name should always precede the W. P. Carey School of Business (e.g., Morrison School of Agribusiness at the W. P. Carey School of Business). Other departments and schools need not follow this rule (e.g., the W. P. Carey Department of Economics, the Department of Economics in the W. P. Carey School of Business).

Capitalize department and/or school names only when they are part of the official and formal name (e.g., the W. P. Carey Department of Marketing). Lowercase in all other uses (e.g., the marketing department).


Last updated: December 28, 2016

Academic Ranking of World Universities

First published in June 2003 by the Center for World-Class Universities, Graduate School of Education of Shanghai Jiao Tong University. More than 1,200 universities are ranked every year and the best 500 are published. See rankings.


Topics: rankings